Beer of the Week: GoodLife Brewing Hula Hop Hazy IPA
Sweater weather outside. Tropical getaway in your glass.
This week, Newport Avenue Market’s Brew Crew is bringing a little island energy to October with GoodLife Brewing’s Hula Hop Hazy IPA, our Beer of the Week for October 13–19.
With hints of pineapple, passionfruit, guava, and stone fruit, Hula Hop offers a tropical twist for your next fall gathering. No boarding pass required.
Tropical Flavor, Local Roots
GoodLife Brewing calls Bend, Oregon, home, making this week’s pick a chance to explore craft beer from right here in our community.
Hula Hop’s fruit-forward flavor notes bring plenty of sunshine to the table. Pineapple, passionfruit, and guava give it a tropical character, while stone fruit rounds out the lineup. If you enjoy hazy IPAs with a fruity personality, this one belongs on your radar.
Find it at Newport in six-packs of 12-ounce cans.
What to Serve with Hula Hop
Our suggestion? Give those tropical notes something delicious to mingle with.
Try Hula Hop alongside fish tacos with mango salsa, spicy chicken, or a pulled-pork sandwich. For an easy dinner, pick up a rotisserie chicken and build tacos with fresh slaw, avocado, and a squeeze of lime.
Hosting friends? Put out a cheese board, add something salty and crunchy, and let everyone discover their own favorite pairing. The best food conversations usually start with, “Here, try this.”
How Newport’s Beer of the Week Works
Every Tuesday, Robert and the Brew Crew choose a featured beer or craft beverage worth discovering. Sometimes it is a new find. Sometimes it is an old favorite getting a well-deserved turn in the spotlight.
Here’s how to earn a little something while you explore:
-
Shop the weekly feature. Look for the DRINK signs in our beer department.
-
Scan your registered FoodeFlash Card at checkout when purchasing the featured selection.
-
Earn $10 in Newport Moolah for every $50 spent on Beer of the Week picks. Your qualifying purchases build toward the reward.
-
Use your Moolah toward a future Newport purchase. It works like in-store cash, giving you a little extra to spend around the market.
Discover a new favorite and earn something toward your next shopping trip? That is our kind of rewards program.
Don’t have a FoodeFlash Card yet? Click here, or stop by Customer Service next time you’re in the market. We’ll help you get started.
Take a Little Trip to the Tropics
Stop by Newport Avenue Market October 13–19 to find GoodLife Brewing’s Hula Hop Hazy IPA, available while supplies last.
Ask the Brew Crew for help finding it, pick up something delicious for dinner, and bring a little tropical flavor home.
Have you tried Hula Hop? Tell us what you would pair it with!



